So the two companies, they are all in the eyes of old enemy, but always exist perils Xiang Yi, they endure in some areas more than crossed each other, also in a period concerning time after the other question them is the technology section never repose quarrelsome lovers, but also the technology sector tachycardia to death two Xiaoqiang. The two companies Microsoft and Apple, they have a great founder and spiritual leader, despite Gates and Steve Jobs in private and neither too much hatred, but it does not affect the two firms to come to me to commercial competition.
The two companies are a great success because of the rise of the personal computer, the world’s first personal computer in 1975 Altair born in 1976 co-founded by Jobs and Wozniak, Apple introduced the Apple I This is a test fish was not a lot of sales. The first amount of $ 92,000 investment in 1977 Apple introduced the Apple II, sold millions of units, Apple also introduced the Apple II, the follow-up multiple supplemental models. This is the first popular in the true feeling of Apple products, Apple II, the achievements of the broad PC market and more manufacturers are concerned about this market. Apple quickly made efforts to get a return, the just founded five years after the company successfully listed, the first day the stock assessment rose nearly 32 percent, the company a market rate from $ 1,778,000,000.
Microsoft’s best to form just because Gates and his high school classmates to augment a BASIC language, in this era of rapid growth in PC sales is not lacking, the user needs a tract of software to meet the strong demand, and the phenomenon BASIC is Microsoft In the early days the main business. Listed in the 1980 Apple computer giant IBM entered the PC market, but previously that Apple is a strong premier in this market, IBM think they should be more powerful to compete with Apple and Microsoft in this time to find IBM is contribute them with programming languages and operating systems, and Microsoft’s operating system is spending $ 50,000 from another developer acquired, which is after all known Microsoft DOS operating system. This conglomerate Microsoft’s operating system, followed nearby the IBM PC products to the world, the great success of the IBM PC field achievements like Microsoft, it became the founder from the de facto lodestar for PC operating systems.
Despite Apple’s follow-up to launch the Apple III, Lisa, Macintosh and other diversification of follow-up products, but are due to a variety of complex reasons negative completely successful in 1985, Apple’s Steve Jobs officially dismissed. Microsoft launched the new Windows operating system in the same year, the following paragraph after Apple has UI interface system, Microsoft began to cooperate with more and more PC manufacturers addition to IBM, the these vendors including HP, Dell, Lenovo, Acer, Sony … PC market officially entered the era of Microsoft, in addition to Windows 3.X, Windows 95, Windows 98, Windows 2000, Windows XP, Windows 2008 operating system, Windows Vista, Windows 7, this series of virtuous, Microsoft still in the corporate office, occupies a crucial position in various fields of interactive entertainment, Microsoft has become the world’s largest software company, Gates repeatedly reelected to the throne of the world’s richest man.
But the story does not end, and hardly distant the 1996 financial Apple 4 billion acquisition of NeXT, along with the gist and soul of this company accompanying the return like the Steve Jobs the Apple. Jobs regain Apple released the iBook, Mac mini, Mac OS X, such that a range of products, fair to say at the time and negative the best-selling products in the broad sense, but at least leave Apple out of the doldrums stage. Real outbreak in the new millennium (2000), Apple introduced a digital music player – iPod, it has become one of the world’s most popular digital music player upon Apple’s own iTunes Music Store, the product of multiple The subsequent models widely welcomed by consumers, 2007 Apple announced that the debut one hundred million iPod sold.
The bigger surprise is the phone – iPhone, presented near to Apple in 2007, before that everybody scoff, to know that Apple is a PC manufacturer, big deal rather a manufacturing MP3 player manufacturers Apple phone. However, the mobile phone market, Motorola, Nokia, Samsung and other traditional manufacturers have been in business for many years, it is hard to believe that Apple in this exchange therefore much. But Apple did the iPhone has now become a global pursuit of digital 3C new darling, every new product releases from around the world are attracted eyes. The success of the iPhone brought Apple peripheral products, including the most wealthy App Store AppStore, also includes the most exoteric iPad tablet computer, they are jointly running the Apple operating system specially developed for mobile devices iOS. The products popular so Apple back on top of the world, on January 5, 2010, Apple surpass Microsoft’s $ 219 billion market capitalization of $ 222 billion.
But Microsoft never be underestimated rival, Apple introduced the iPod, Microsoft launched the Zune, this digital player failed, gave the follow-up Microsoft transportable products left enough experience. Sony PS games popular, Microsoft launched the XBOX successfully accounted for a place, the latest Kinect somatosensory device for many consumers. Apple’s iPhone has achieved great success, Microsoft also launched its own smart phone orderliness Windows Phone 7, Nokia utmost aid of at least three.
Microsoft and Apple grudges, shifting alliances, success or failure, but it is difficult to clarify, the soon dormant Who knows denial to someday make a comeback, proud of today perhaps tomorrow in decline. This scene, there was to see.